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Wednesday 11 May 2011

Buying Typewriters, US-style, 1955

The Smith-Corona Silent is "the aristocrat of portables" - well said! "Lets you type in silence, lets you type in ease!" The Silent-Super: " ... it's super in every way!" (Couldn't agree more.) The Sterling: "A top performer." The Clipper: "Fast and efficient ..." The Skyriter: "Handsome (!) mist-gray finish ..."  The Remington Travel-Riter: "Non-glare gray finish" (now there's a way of promoting it!). The Quiet-Riter: "A personal portable with big-machine features!" The Royal Quiet Deluxe: "Royal's finest portable!"
This is the soft sell on leading US portable typewriters from 56 years ago, as published in a General Merchandise Company magazine of the period. Enjoy reading what it said then about the typewriters you so love to use now:


4 comments:

Richard P said...

Never seen this before. Good find.

The typewriters in the gray flannel suits ...

Philosophothinker, ThD said...

Thanks for posting this up. :) Love reading things like this--and the photo-comparisons are great! Actually have never seen the Travel-Riter of that style before.

Robert Messenger said...

Yes, I was wondering about that Travel-Riter, too. Looks rather stylish, with the white keytops, the flat top and the sloping bodywork. I don't think I've ever seen one come up for sale. It hardly seems likely that it didn't sell well and production stopped.

Richard P said...

I agree, the Travel-Riter is different from the ones I've seen (which have the "jowly" look of the Quiet-Riter shown here).